通过对我国企业对外投资的背景即国际环境、国内市场供需、对外贸易量、出口能力以及国家政策五个方面的分析,在微观层面上探讨我国企业对外投资的动因;并根据微观层面的探讨,在宏观层面上提出企业对外投资的发展策略。 Through the analysis of the background of our country's enterprises 'overseas investment, that is, the international environment, the supply and demand of the domestic market, the volume of foreign trade, the ability of exporting and the national policies, this paper explores the motivation of Chinese enterprises' outward investment from a micro perspective. According to the micro-level discussion, At the macro level, it proposes the development strategy of enterprises' overseas investment.