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11月18日,央视广告招标会场出现了一个著名的中国老字号——同仁堂集团下属的北京同仁堂健康药业有限公司,该公司在场上表现活跃,频频举牌,最后竞得 A 特段等标的物。北京同仁堂是全国中药行业著名的老字号,创建于1669年(清康熙八年),自1723年开始供奉御药,历经八代皇帝188年。在300多年的风雨历程中,历代同仁堂人始终恪守“炮制虽繁必不敢省人工,品味虽贵必不敢减物力”的古训,树立“修合无人见,存心有天知”的自律意识,造就了兢兢业业、精益求精的严细精神,其产品以“配方独特、选料
November 18, CCTV advertising tender venue there is a well-known Chinese old - Tong Ren Tang Group Beijing Tong Ren Tang Health Pharmaceutical Co., Ltd., the company active in the field, frequently placards, the final competing A special section and other subject matter. Beijing Tong Ren Tang is the famous Chinese traditional medicine industry, was founded in 1669 (Qing Emperor Kangxi eight years), since 1723 began dedicated to the Royal drug, after eight emperors 188 years. In the course of more than 300 years of stormy history, Tong Ren Tang dynasty always abide by the old principle of ”concocting that although it is too complicated, “Sense of self-discipline, created a dedicated, the spirit of excellence, its products to ” unique formula, choice of materials