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二三线经员牌集体出击 去年12月初,乐华将四款主销空调价格全面下调.最大降幅达40%。最低供货价仅为1518元。一个半月后,小鸭将KF-22的一匹分体单冷空调零售价定为 1488元.创造国内分体空调最低价位。紧接着,今年情人节春兰宣布近40种规格和型号空调全面降价,其中畅销的主力机型降至 3000元以下.打破了中国空调业消费心理价位的防线。长虹也在6月初新开近80家“空调仓储直销店”,所售各型号空调低于市场平均价格。不久,耀马新款1.5匹全程变频空调跌破3000元。仅过一月,长虹又将主打产品“大清快”降价。最高降幅达20%。而格兰仕7月中旬
In the early December of last year, Leroy cut prices for all four main sales air conditioners in an all-round way, with the largest decrease of 40%. The lowest price is only 1518 yuan. One and a half months later, the duckling set the retail price of a split cold air conditioner of KF-22 at 1488 yuan to create the lowest price of domestic split air conditioners. Then, Valentine’s Day Chunlan announced nearly 40 kinds of specifications and models of air conditioners in full price cuts, including the best-selling main models dropped below 3,000 yuan. China’s consumer air conditioning industry broke the psychological barrier. Changhong also opened in early June nearly 80 “air-conditioned warehouse outlets,” the sale of all types of air conditioners below the market average price. Soon, the new Yao Ma 1.5 full frequency inverter air conditioner below 3,000 yuan. Only in January, Changhong again flagship product “fast” cut prices. The maximum drop of 20%. Galanz in mid-July