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Internet能控制好莱坞大片的生产成本吗?Creative Planet的首席执行官Allen DeBevoise把公司都押在这上面了。 Creative Planet从两年前为娱乐业权威人士发布在线新闻起家,到现在已经认识到应该转变为进行电影、电视和音乐产品的B2B交易平台。这并不是一个新想法:由于对单纯网络媒体的公司成绩的失望,考虑新营业模式的公司很快就明确地把目标定在B2B电子商务上。因此,Creative Planet有了一个大举措,它和电子商务软件制造商Commerce One合作创建了“Movie Magic Marketplace”。公司说这项服务为娱乐行业的专业
Can the Internet control the cost of producing Hollywood blockbusters? Allen DeBevoise, chief executive of Creative Planet, holds the company on top of it. Creative Planet began publishing online news for entertainment industry authorities two years ago and has now realized that it should be transformed into a B2B trading platform for movie, television and music products. This is not a new idea: Companies that consider the new business model quickly and explicitly target B2B e-commerce due to disappointment with the performance of pure online media companies. As a result, Creative Planet took a big move by partnering with e-commerce software maker Commerce One to create the “Movie Magic Marketplace.” The company said the service is a major for the entertainment industry