“听”也能创造财富?不信,这里有个真实的故事。德国的电子琴市场曾一直由美国牢牢占据,欧洲有几个国家试图把自己的产品拿去与美国人决一雌雄,结果失望而归,眼睁睁地看着不可一世的美国人继续垄断德国的电子琴市场。后来,日本雅马哈电子琴集团派出三个供销员奉命前往德国调查电子琴市场,他们想找到一个突破口,以便使自己的产品打入德国市场,与美国人一争高下。谁知几 “Listening” can also create wealth? No, there is a true story here. The German keyboard market has always been firmly occupied by the United States. Several European countries have tried to match their products with Americans. They have turned to disappointment and have watched the inconstant Americans continue to monopolize the German electronic keyboard. market. Later, the Japanese Yamaha Keyboard Group dispatched three salesmen to go to Germany to investigate the electronic keyboard market. They wanted to find a breakthrough in order to make their products into the German market and compete with the Americans. Who knows a few