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名牌产品是一个地区的精华,也是一个地区竞争力的重要标志。名牌产品的发展对一个地区的经济发展起着重要的带动作用。每当人们提起陕西名牌产品的时候,作为一个陕西人总感到心里沉甸甸的。从“黄河”(电视机)断流、“蝴蝶”(手表)折翅到2001年“长岭”冰箱在中国名牌榜上无名,给我们提出了一系列必须回答的现实问题:在名牌产品市场走向两极化的大背景下,如何正确地认识陕西名牌产品,陕西名牌的坐标位置在哪里?陕西名牌产品的发展能否
Brand-name products is the essence of a region, but also an important symbol of regional competitiveness. The development of brand-name products plays an important role in driving the economic development in a region. Whenever people bring Shaanxi brand-name products, as a Shaanxi people always feel heavy heart. From the “Yellow River” (television) cut off, “Butterfly” (WATCH) wings to 2001, “Changling” refrigerator nameless in the Chinese brand names, gives us a series of practical problems that must be answered: In the brand-name products market To the polarization of the background, how to correctly understand the brand-name products in Shaanxi, Shaanxi, where the coordinates of brand-name? Shaanxi brand-name product development can