感觉到谢圣明的知识意识,最初源于1996年发生的那场红桃K商标争夺战,红桃K集团在最后的胜利中付出了昂贵的代价。在这场争夺战中,我撇开众多媒体对谢圣明传奇式发展企业方面的报道,思维被谢圣明对企业知识产权的强烈保护意识所吸引,在后来的接触中又发现他对知识产权有发展意识,对员工素质有培训意识,对企业规划有先锋意识,概括起来这些意识可归结为谢圣明的知识意识。 The sense of knowledge of Xie Shengming was originally felt from the competition for the trademark of K in 1996. The K Group paid a high price in the final victory. In this scramble, I opened many media reports on Xie Shengming’s legendary development of the enterprise. My thoughts were attracted by Xie Shengming’s strong sense of protection of corporate intellectual property, and he later discovered that he had developed intellectual property. Consciousness, awareness of the quality of employees, and pioneering awareness of corporate planning, summed up these awareness can be attributed to Xie Shengming’s knowledge.