“政务微博”成为了继报纸、电视新闻和政府网站之后的又一新的官民互动形式,凭借传播方式的便捷性、迅速性,以及传播内容的权威性,与网民互动的随时性等等都使其成为一个新的官民互动的桥梁。“政务微博”的出现也是政府转变工作方式的重要体现,通过主动倾听民意,提高决策的科学水平。但是“政务微博”在发挥其优势的同时也出现了一些问题,尤其是官民互动中的单向性,其前景必将围绕着这一核心改进。 “Government Weibo” has become another new form of official-government interaction after newspapers, TV news and government websites. With the convenience and speed of communication, as well as the authority of content dissemination, Etc. all make it a new bridge between officials and civilians. The emergence of the “government microblogging” is also an important manifestation of the government’s transformation of its working methods. By actively listening to public opinions and raising the scientific level of decision-making, However, while “Government Weibo” has shown its advantages, some problems have emerged as well. In particular, the one-way nature of the interaction between officials and civilians will surely revolve around this core improvement.