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在改革开放之后,中国的经济在稳定快速的增长中,中国的旅游业也在逐渐的发展,新兴了很多项目。处于快速老龄化的中国,老年人的旅游产业正在蓬勃发展,其中老年自驾消费的潜力巨大。目前,老年自驾游正在一个摸索的阶段,刚刚起步,现如今的老年自驾游是以城市老年人为主体的发展形式。老年自驾游十分注重旅行安全和正常消费两个方面,对于这样的一个潜在的商业市场,需要政府的相关政策的扶持和关注。我国老年人的人数在不断增多的同时,老年市场也在逐渐增大,促进老年人的市场购买力可以促进经济的发展,所以在旅游方面,老年自驾游市场要持续开发,不断的发展有特色的旅游项目。
After the reform and opening up, China’s economy has enjoyed steady and rapid growth. China’s tourism industry is also gradually developing and many new projects are emerging. In a rapidly aging China, the tourism industry for the elderly is booming. Among them, the potential for driving by the elderly is huge. At present, the elderly Zijia You are at a groping stage, has just started, and now the elderly Zijia You is the development of the city as the main form of development. Elderly Zijia You pay great attention to both the safety of travel and normal consumption, for such a potential commercial market, the government’s relevant policies need the support and attention. While the number of the elderly in our country is constantly increasing, the market for the aged is also gradually increasing. The promotion of the purchasing power of the elderly in the market can promote the economic development. Therefore, in terms of tourism, the market for the elderly traveling by car should be continuously developed and continuously developed Tourism project