多年来，竞争始终是企业战略的核心思想。国内外学者提出了一系列扩大企业竞争优势的措施。在实际工作中，许多企业管理人员会进行竞争分析，了解竞争对手企业在从事哪些工作，分析本企业应如何更好地做好这些工作。但是，竞争驱动型企业战略可能会引起以下问题：①企业会模仿 Over the years, competition has always been the core idea of ​​business strategy. Domestic and foreign scholars put forward a series of measures to expand the competitive advantage of enterprises. In practice, many business executives conduct competitive analysis to understand what the competitors are doing and how they should do the job better. However, competitive-driven business strategy may cause the following problems: ① companies will imitate