时下,不少商家都信奉“薄利多销”的生意经。但美国的“食品大王”吉诺·鲍洛奇却认为“厚利少销”比“薄利多销”更高一筹。他所经营的东方食品就坚持高档、高价,采取“厚利少销”的营销策略,其主产品——中国炒面一经推出,就标以比一般炒面高一倍多的价格,并不断改进其调味、配料、包装,给人以新鲜感。结 Nowadays, many businesses believe in “small profits but quick turnover” business. However, the United States, “Food King” Gino Ballocci think “less profit than profit” than “puerile” higher. His oriental food products he insisted on high-end, high-priced, take the “thick profit less sales” marketing strategy, the main product - Chinese fried noodles, once launched, marked more than twice the normal fried noodles more than the price and continue to improve its seasoning, Ingredients, packaging, giving a fresh feeling. Knot