在“执行力品质”成为日益关注的企业话题的时候,对“雇员状态管理”的关注,也正在成为普遍的企业需求。而且,在为数不少的企业,这种关注,还被烫上了深深的“营销突围”烙印。其实,对许多企业的决策者和管理层来说,仅有“关注”的意识和“重视”的觉悟,远远不够。“雇员生命周期”是张春江先生多年从事营销组织咨询顾问的实践中总结使用的具有极强工具性和指导性的“核心概念”之一。由这个核心概念演绎而成的认识方法、分析工具、设计原则,在张春江所操作和领导的咨询顾问工作中,发挥了非常重要的作用。不仅凭其多次极 Concerns about Employee Status Management are also becoming common business needs as executive performance becomes a corporate topic of increasing concern. Moreover, in a large number of enterprises, this concern has also been hot on the deep “marketing breakthrough ” brand. In fact, for many business decision makers and management, there is not enough awareness of “attention ” and “attention ”. “Employee life cycle ” is one of the “core concepts ” which is highly instrumental and instructive summarized by Zhang Chunjiang in the practice of marketing consultant for many years. The understanding methods, analytical tools and design principles deduced from this core concept have played a very important role in the consultants operated and led by Zhang Chunjiang. Not only by its many poles