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针对广东地区浓厚的慈善文化,加之2008年发生的一系列重大慈善事件,南方电视台与广东省侨办联合举办了“2008华人慈善(南方)盛典”
In response to the strong philanthropic culture in Guangdong and a series of major charitable events in 2008, CCTV and Guangdong Overseas Chinese Affairs Office jointly organized the “2008 Chinese Charity (South) Festival”