把握正确导向,做大做强主流舆论;引导社会舆论,营造良好舆论环境;担当社会责任,科学开展舆论监督;走进百姓生活,转变作风改进文风。面对深刻变化的社会现实和日益活跃的社会舆论,新闻媒体舆论引领的作用显得越来越重要。在新的形势下,管理新闻宣传工作,必须以强烈的政治意识、大局意 Grasp the correct orientation, bigger and stronger mainstream public opinion; guide social public opinion, create a good public opinion environment; take social responsibility, scientific supervision by public opinion; Into the common people’s lives, change style and improve style of writing. In the face of profoundly changing social reality and increasingly active public opinion, the leading role played by the media has become more and more important. Under the new situation, the management of news propaganda work must be based on strong political awareness and overall interests