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无论什么东西,只要它拥有了生命就可以拥有一切。平面广告设计虽然只是经济发展下传播信息的一种二维媒介,但是也可以让它拥有自己的生命。这种生命的诞生是要靠设计师对广告画面元素的不断创新表达。那么这种文学中经常提到的“拟人”表达方式就会是以一种最直接,最简单,又是最独特的方式给予平面广告生命的。这种生命在平面广告画面中通过心灵美妙的声音默默地征服了人们的视觉和内心。
No matter what, as long as it has life can have it all. Although the design of print ads is only a two-dimensional medium for the dissemination of information under economic development, it also allows it to have its own life. The birth of this kind of life depends on the designer’s constant innovation in the elements of the advertising screen. Then the often-mentioned “personification” expression in this literature would give life to print ads in one of the most direct, simplest and most unique ways. This kind of life silently conquered people’s vision and heart through the wonderful voice of the mind in the print advertisement picture.