在公关策划中，运用超常思维，可以获得崭新别致、不同凡响的公关奇效。超常思维是超越常现的思维。是打破习惯思维模式的求变求异的思维，是一种极富有创造性的思维。因此，在公关策划中，运用超常思维，可以给公关方案带来新鲜奇异的艺术生命力，极大地满足公众求新求奇的心 In the public relations plan, the use of supernormal thinking, you can get a new chic, extraordinary public relations miraculous. Supernormal thinking is beyond the usual thinking. Is to break the habit of thinking change the thinking of the same, is a very creative thinking. Therefore, in the planning of public relations, the use of supernormal thinking, public relations programs can bring fresh and bizarre artistic vitality, greatly satisfy the public novelty