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室内设计行业本身带有服务性质,这决定了商业空间设计的运作和流程需要从商业模式的根本找出适合本行业的设计模式。商业空间设计包含了种类繁多的分支,相对设计手法也是各式各样。如果说商业空间设计服从于该设计品牌的核心价值观,那么从对整体的商业模式入手研究对商业空间设计的手法绝对是必不可少的过程。本文研究的基于商业模式的商业空间设计,力求真正解决商业设计在多元化市场中有正确的服务方向、合理的设计建议。结合商业模式,我们能跟好的组织设计、合理的规划流程。所以我们必须从根源考虑复杂的环境,并且对自己的设计领域创造一系列新的方法与技术。例如作为厨师,初级的是掌握味,而高级的厨师对营养均衡的把控是优于他人的。普通的空间设计就是掌握味觉,为了设计空间而设计空间,而基于商业模式的商业空间设计就如营养均衡一般,从根本去解决问题,空间设计只是商业模式或商业道具中的一环。所以单纯对空间进行规划和设计已经谈不上是一个完整的商业空间设计。以商业模式为基准的商业空间设计才是真正的解决了客户的问题,才是一项真正成立的成功设计。
Interior design industry itself with a service nature, which determines the operation of commercial space design and processes need to find out from the business model for the industry’s design pattern. Commercial space design includes a wide variety of branches, relative design techniques are varied. If commercial space design is subject to the core values of the design brand, it is absolutely essential to start with the holistic business model to study the design of commercial spaces. The commercial space design based on the business model studied in this paper seeks to truly solve the problem that the commercial design has correct service direction and reasonable design suggestion in the diversified market. With the business model, we can design a good organization, a reasonable planning process. So we have to think about the complex environment from its roots and create a new set of methods and techniques for our own design. For example, as a chef, the first is to master the taste, while the senior chef balanced nutrition control is superior to others. The common space design is to master the taste and design the space for the design of space. Commercial space design based on the business model is like balanced nutrition. It fundamentally solves the problem. Space design is only a part of business model or business proposition. So simply planning and design of space is no longer a complete commercial space design. Business model based on the commercial space design is the real solution to the customer’s problem, is a truly successful design.