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该文介绍了营销战略设计的三个阶段 ,阐述了如何针对消费者情感和不同市场进行营销战略设计 ,并指出满足顾客需求是企业的最终目的。
This paper introduces the three stages of marketing strategy design, elaborates how to design marketing strategies for consumer sentiment and different markets, and points out that satisfying customer needs is the ultimate goal of the enterprise.