工作之余,我发现很多同行都存在这样的现象:尽管从事农资基层销售工作,但与农民打交道的机会却很少,绝大部分时间都是在和渠道商(批发商和零售商)接触,即使经常在零售店处碰到前来购药的农民,交流也很少,或者都是几句老套的话,一年下来到田间地头的次数也寥寥可数。因此,尽管来自农村,出身农民家庭,从事农资销售工作,但对于农民的了解和需求变化,对于田地、作物和具体病虫害,对于农民的种 In my spare time, I found that many of my colleagues are experiencing such a phenomenon. Although they are engaged in grass-roots sales of agricultural materials, there are few opportunities to deal with them and most of the time they are in contact with distributors (wholesalers and retailers) Even though there are few farmers who often come to buy medicine at retail stores to communicate with each other or are a few stereotypes, the number of field visits to the field a year is very small. Therefore, though farmers and their families come from rural areas engaged in the sale of agricultural materials, their understanding of and changes in demand for peasants are not always clear for fields, crops and specific pests and diseases, for peasant species