有时,当一种崭新的商业概念成为流行术语时,大部分讨论者却对具体含义语焉不详,更不必指望深入的体验与理解——“供应链竞争”、“产业链价值”等充斥在媒体和商业书籍的语汇就遭遇着这种尴尬。对于MBA教育者而言,仅仅给学员提供夸夸其谈的知识皮毛将是 Sometimes, when a brand new business concept becomes a popular term, most of the discussants are not familiar with the specific meaning, not to expect deep experience and understanding - “supply chain competition ”, “industrial chain value ” and so on Embarrassed by the vocabulary that flooded media and business books. For MBA educators, just to give trainees knowledgeable fur will be