企业文化是指在一定的社会大文化环境影响下,经过企业领导的长期倡导和员工的长期实践所形成的具有本企业特色的、为企业成员普遍遵守和奉行的整体价值观念、信仰追求、行为准则、道德规范、经营特色、管理风格及传统和习惯的总和,也就是企业的意识形态。文化管理是企业 Corporate culture refers to the overall values, beliefs and behaviors that corporate members generally follow and adhere to under the influence of a certain social and cultural environment, long-term advocacy led by business leaders and long-term employee practice. Norms, ethics, operating characteristics, management style and the sum of traditions and habits, that is, corporate ideology. Culture management is business