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在竞争激烈的信息时代,重视视觉信息传播是提升和塑造企业形象的有力手段。在视觉信息中,核心是企业的标志系统,应努力塑造一个与现代社会和现代企业相适应的标志。如今,从国有大中型企业到适时先富的乡镇企业,经常为求得一个“好”的标志,奔走四方,并不惜重金登报公开征集,以求万里挑一的“精品”。其实,沙里淘金式的
In the fiercely competitive information age, the emphasis on the dissemination of visual information is a powerful means to enhance and shape corporate image. In the visual information, the core is the company’s logo system, and it should strive to create a sign that is compatible with modern society and modern enterprises. Today, from state-owned large and medium-sized enterprises to township and town enterprises that get rich first and foremost, they always go for a “good” sign and run around, and they are not hesitating to sign up for open solicitations in order to win the “boutique” . In fact, the sand is gold