随着社会经济的发展,人们也有了更多的生活品质要求。特别是当人们手中可支配收入变多的时候,旅游活动就成为了很多人假期计划的内容。正是这种变化,我国各地旅游市场在近多年来都进入了高速发展期。本文以沈阳为例,全面分析了沈阳周边旅游市场的发展现状,并立足于SWOT分析的结果,提出了相应的发展策略。 With the social and economic development, people also have more quality of life requirements. In particular, when people have more disposable income in their hands, tourism has become the content of many holiday plans. It is such a change that the tourism market throughout our country has entered a period of rapid development in recent years. Taking Shenyang as an example, this paper comprehensively analyzes the current situation of the development of tourism market around Shenyang. Based on the result of SWOT analysis, this paper puts forward the corresponding development strategy.