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采用问卷调查和文献资料等方法,对肇源县中学生体育消费现状及影响因素进行研究。结果表明,肇源县中学生体育消费水平超过了我国中学生平均年体育消费水平;肇源县中学生的体育消费与父母的收入呈正相关;肇源县中学生在运动服装上的消费呈较高的上升趋势,相应媒介物消费呈较低水平。通过对肇源县中学生体育消费调查研究,可以准确的分析中学生体育消费心理,为正确引导中学生体育消费,为我国大学体育教育和体育产业的发展提供理论依据。
By means of questionnaire and literature, this paper studied the status quo and influencing factors of sports consumption of middle school students in Zhaoyuan County. The results showed that the secondary school students in Zhaoyuan County exceeded the average annual level of PE consumption of middle school students in Zhaoyuan County. The secondary school students in Zhaoyuan County had a positive correlation with their parents’ income. The consumption of secondary school students in Zhaoyuan County showed a high upward trend , The corresponding media consumption was lower. Through the investigation and study of sports consumption of middle school students in Zhaoyuan County, the psychology of middle school students’ sports consumption can be analyzed accurately, which can provide the theoretical basis for correctly guiding the sports consumption of middle school students for the development of college physical education and sports industry in our country.