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在新媒体迅速发展的今天,传统报纸面对多种媒体并存和生存市场的重压,已被迫跳出文山字海,办得更直观快捷、活跃清新,如何用创意化设计让读者流畅快捷地获取信息,并且从中获得美的享受,成为报纸抢夺固定读者群,引导报纸广告经营创收的重要战场。重新发现报纸之美在“报纸消亡论”甚嚣之际,一些新锐报纸脱颖而出,除了在文字上有着优美、清新的特色,以深度、独家、新锐、权威的报道对抗网络媒体冲击外,还借助新的传播形式,以创意化的版式夺人眼球,报纸反
With the rapid development of new media, the pressure of traditional newspapers on the coexistence of multiple media and the survival market has been forced to jump out of the text. It is more intuitive and efficient, fresh and active. How to use creative design to let readers flow smoothly and smoothly Access to information, and get the enjoyment of the United States, become a newspaper grab a fixed audience, and guide newspaper advertising revenue an important battlefield. Rediscovering the beauty of the newspaper As the name of “Newspaper Disappears,” some cutting-edge newspapers have come to the fore. In addition to having beautiful and fresh characters in writing, the media has been confronted with the impact of online media with deep, exclusive, cutting-edge and authoritative reports With new forms of communication, eye-catching creative format, newspaper anti