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社会现代化的发快发展,致使人们的观念逐渐改变,开始出现了由新闻来进行信息的交流和沟通的情况。新闻传播作为公共传播信息的方式,成为人们寻求发展的重要途径之一。新闻传播在传播信息的同时,也逐渐改变着文化之间的传播形式,沟通着不同国家、地方之间的文化交流。跨文化的新闻传播在文化风起云涌的大环境下逐渐保存下来。在新形势,我国该怎样将跨文化信息有效的传递,在提高新闻传播效果的同时,来宣扬我们优秀的民族文化,将两种文化更好的进行融合,这已经是新闻传播的重要使命。
The rapid development of social modernization led to the gradual change in people’s attitudes and the emergence of news exchange and communication. As a way of public information dissemination, news dissemination has become one of the important ways for people to seek development. While disseminating information, it also gradually changes the forms of communication among cultures and communicates cultural exchanges between different countries and places. Cross-cultural news dissemination in the context of cultural turbulence gradually preserved. In the new situation, how to effectively transfer cross-cultural information in our country and promote our news transmission effect to promote our excellent national culture and to better integrate the two cultures have become an important mission of news dissemination.