这个中国有气象记录以来排名第三高温的酷暑,不知道拯救了全国多少空调经销商于水火,拯救了泰山压顶一般喘不过气的中国空调市场。那个业界一部分人渴盼,一部分人抵触的天空奇迹,又一次来了,渠道库存大幅下降、高温的市场拉力仍存,都让空调业界松了口气,然而中国空调行业的前景就此变得好起来了吗?超级大逆转的故事带着超过4000万台的巨大渠道库存开始的2016冷年,无论对经销商还是制造商甚至是上游零部件企业来说,都是灾难性的。能否熬得过去,除了业界各方企业自身的战略部署之外,就看零售端的需求能否起到拉动作用。 China has the third highest temperature record since meteorological records. I do not know how many air-conditioner dealers across the country have saved the fire and rescued the Chinese air-conditioner market, which is generally out of breath. Some people in the industry are eagerly awaited, some miracles of the sky contradicted the sky, and again, a substantial decline in channel inventories, high temperature market forces remain, have let the air conditioning industry relieved, but the prospects for China’s air-conditioning industry to become better The Story of Super Reversal The cold year of 2016, with huge channel inventory of more than 40 million units, is catastrophic for both the dealer and the manufacturer and even the upstream parts business. Can boil over the past, in addition to all sectors of the industry’s own strategic plan, to see whether the needs of the retail side can play a pulling effect.