新媒体时代,各种自媒体野蛮生长,在很多传播领域,影响最大的,已不是我们耳熟能详的媒体,而是一些新锐新媒体人。这种错位,既是新媒体时代竞争加剧的一种必然,也何尝不是一些主流媒体转型缓慢的结果。办好新媒体很重要,这其实已毋庸多言。但怎么办好,却见仁见智。甚至很多人认为,在新媒体时代,内容为王已经过 In the era of new media, all kinds of brutal growth from the media, in many areas of communication, the most influential, is not our familiar media, but some cutting-edge new media people. This dislocation is not only an inevitable result of the intensified competition in the era of new media, but also a result of the slow transformation of some mainstream media. It is very important to run a good new media, which in fact goes without saying. But how to do well, but a matter of opinion. Even many people think that in the new media era, the content has been passed by the king