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用写意制造工业产品,人们喜欢用这样的方式给东西添加“奢侈”的附加值,英菲尼迪就是这样一个刚柔并济的品牌。它刚劲在表,但其实写意在心,奔跑着的Q50L,就是英菲尼迪品牌精神的最佳诠释。作为英菲尼迪国产化后的重磅车型,它需要讨好最主流的中级车用户消费群体,以往单纯强调个性和性能显得不合时宜了,所以这次它懂得了因时制宜,与时俱进。进退自如打出了刚柔相济的“敢.爱”宣言,英菲尼迪在这样的一个快餐文化大过天的时代里,用细腻的情感体验让人感到暖心十足。蕴含着这样理念的英菲
With indifferent manufacturing industrial products, people like to use this way to add “luxury ” value-added, Infiniti is such a brand of rigid and supple economy. It is vigorous in the table, but in fact the heart, running with the Q50L, is the best interpretation of Infiniti brand spirit. As Infiniti’s heavy-duty car after localization, it needs to curry favor with the most mainstream consumer groups of mid-size car users. In the past simply emphasizing personality and performance is outdated, so this time it knows how to keep abreast of the times. Advance and retreat play hard and soft “dare. Love” Declaration, Infiniti in such a fast food culture days, with delicate emotional experience makes people feel warm hearted. British Philippine contains such a concept