长尾理论告诉我们,如果能够把大量市场价值相对较小的部分汇聚起来,将可能创造更大的经济价值。民生经济具有典型的长尾特征,人均消费额有限,但客户数量极其庞大,规模效应十分明显。民生服务市场的空间巨大,发展可持续。邮政利用网点资源优势建设的便民服务站,可以为邮政下一步的发展提供重要的保障。邮政便民服务站是一个“政府满意、百姓方便、企业获益、商户得利”的多赢服务项目。通过特许经营的方式来发展便民服务站,是邮政实现快速、低成本扩张的有效手段。邮政结合市场需求,充分整合优质资源,在发展代收通信费、公用事业 Long tail theory tells us that if we can bring together a large number of relatively small market value, it will be possible to create greater economic value. Minsheng economy has a typical long tail characteristics, the per capita spending is limited, but the extremely large number of customers, the scale effect is very obvious. Minsheng service market, huge space for sustainable development. Post use of network resources to build convenient service stations, postal development can provide the next important protection. Post convenience service station is a “government satisfaction, people convenience, business benefits, business benefits ” win-win service. Developing convenience service stations through franchising is an effective way for postal services to achieve rapid and low-cost expansion. Post combined with market demand, full integration of high-quality resources, in the development of collection communication charges, utilities