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媒体融合时代信息传播具有即时性、渠道多元性、获取便捷性、受众广泛性等特点,学术期刊应改变传统办刊理念,找准定位,即自身角色定位和读者定位,以内容为核心,提高学术质量,树立期刊品牌;积极推进数字化建设进程,促进媒体融合;着眼世界,探寻国际化之路,对内挖掘既有编辑人才潜力,对外吸纳引进具有媒体融合技能和经验的复合型人才,为顺应媒体融合时代的要求、赢得更广阔的发展空间奠定坚实的基础。
In the era of media convergence, information dissemination has the characteristics of instantaneity, diversified channels, accessibility and broad audience. Academic journals should change the concept of traditional periodicals and find their own position, that is, their own role positioning and readers’ positioning, with content as the core and improvement Academic quality and establish periodical brand; actively promote the process of digital construction to promote media convergence; focus on the world, explore the road to internationalization, tap the potential of both existing editors and talents, attract foreign talents with complex media skills and experience, Conform to the requirements of the era of media convergence, to win a broader space for development and lay a solid foundation.