一、多元化营销是开放式基金的发展方向 开放式基金可随时接受申购和赎回,且成立后在场外市场交易,因此,较之封闭式基金有更广阔的潜在市场。但要把潜在市场变为现实市场,必须建立健全的营销体系。 First, diversified marketing is the direction of the development of open-end funds Open-end funds may accept subscriptions and redemptions at any time, and after the establishment of the over-the-counter market transactions, therefore, compared with the closed-end fund has a broader potential market. However, to turn potential markets into real markets, we must establish a sound marketing system.