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本文首先明确了电子渠道的概念,阐述了运营商发展电子渠道的意义和当前影响和制约电子渠道发展的不利因素,最后对公司电子渠道发展的未来策略提出了一些意见。
This paper first clarifies the concept of e-channel, elaborates the significance of e-channel for operators and the current unfavorable factors that influence and restricts the development of e-channel, and puts forward some suggestions on the future strategy of e-channel development.