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随着信息时代的到来,微信技术已经越来越普遍,把微信技术作为销售媒介也已经越来越被人们接受,微信技术下020汽车服务与营销的发展也是如火如荼。可见,新的传播媒介对于汽车服务与营销带来了新的机遇,当然中间也会遇到一定的困难与问题。本文主要研究微信技术下020汽车服务与营销的相关问题。首先介绍微信技术下020模式的定义和内涵,然后讲述微信技术下020模式对汽车服务与营销的重要影响,最后论述汽车服务和营销充分利用微信技术020模式的有效途径。
With the advent of the information age, WeChat technology has become more and more commonplace. Wechat technology has also become more and more accepted as a sales medium. Under the WeChat technology, the development of automobile service and marketing is also in full swing. It can be seen that the new media has brought new opportunities for automobile service and marketing. Certainly, there will be certain difficulties and problems in the middle. This article mainly studies the related issues of the service and marketing under the WeChat technology. First of all, it introduces the definition and connotation of WeChat technology 020 model, and then it describes the important influence of WeChat technology 020 model on car service and marketing. Finally, it discusses the effective way of making full use of WeChat 020 model in automobile service and marketing.