搭车——从Intel经销商大会看厂商和代理的关系

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在厂商和代理之间,有一个关键的话题,那就是对于代理来说,选择一个公司和某些产品的原因到底是什么?对于这个问题,也许代理商考虑的地方很多,但目标可能非常简单:把自己的企业带到正确的目的地。时下在IT 市场上,相互可以替代的产品极大丰富,市场涌动的机会被更多的表面现象所迷惑,这给代理商选择带来极大的选择难度。笔者近期参加了 Intel 公司的全国代理商大会,从中发现一点可循的规律:厂商的知名度不如厂商的实在 A key topic between vendors and agencies is that the reason why choosing a company and certain products for an agency is exactly what the reason is for the agency to consider, but the goal may be very simple Bring your business to the right place. Nowadays, in the IT market, the products that can be substituted for each other are greatly enriched. The opportunity for market surging is confused by more superficial phenomena, which gives agents a great choice of difficulty. I recently participated in the National Agency of Intel’s General Assembly, from which we found that the law can be followed: the manufacturer’s reputation as the manufacturer’s reality
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