来自零点调查集团最新的一项研究表明:我国小城镇居民的消费信心度水平与上年度城市居民持平。其中支撑消费者正面感受的因素主要来自于对宏观的“国家经济发展状况”的认同、微观的“个人经济状况”正面负面评价基本持平,而对目前消费时机的认定则相对负面。此项调查是零点调查受零点指标网委托,于近期在我国广东、江苏、湖北、陕西、四川、河北、辽宁等7省10个小城镇同时展开的,调查采用多段随机抽样方式进行入户访 The latest research from the Zero Survey Group shows that the level of consumer confidence of the residents in small towns in China is the same as that of the urban residents in the previous year. Among them, the factors that positively support the consumers are mainly from the macro-level “national economic development status”, the micro “personal economic status” positive reviews are basically the same, while the current consumption timing is relatively negative . The survey was commissioned by the Zero Index Network and was recently launched in 10 small towns in 7 provinces in Guangdong, Jiangsu, Hubei, Shaanxi, Sichuan, Hebei and Liaoning provinces. The survey was conducted using multi-stage random sampling method