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文化产业管理学科的出现与发展,是为了适应文化产业与文化事业对文化人才的需求。文化产业管理专业的人才培养方案在不同高校有不同特色。四川文化艺术学院作为一所西南地区的地方艺术院校,培养的文化产业管理人才具有应用型和针对艺术文化管理产业两个特色。四川文化艺术学院结合学校整体定位和专业特点、地域特点、综合教学条件的支撑,培养具有独特知识体系的应用型人才是其文化产业管理专业建设必然的方向。以四川文化艺术学院为例,试图揭示文化产业管理人才培养方案多元化的内在原因。
The emergence and development of the discipline of cultural industry management is to meet the demand of cultural talents for cultural industries and cultural undertakings. Cultural industry management personnel training programs in different colleges and universities have different characteristics. As a local art college in southwestern China, Sichuan Culture and Art Institute cultivates cultural industry management talents with two characteristics: application-oriented and art and cultural management. Sichuan University of Culture and Arts combines the overall orientation and professional characteristics of the school, geographical features, the support of comprehensive teaching conditions, cultivate a unique knowledge system of applied talents is the cultural industry management professional building inevitable direction. Taking Sichuan University of Culture and Arts as an example, this paper attempts to reveal the inherent reasons for the diversification of cultural industry management personnel training programs.