从奥运会体操冠军到拥有亿资产的商界大腕,李宁堪称从运动员转型到商人最成功的范例。他曾经叱咤体坛,先后摘取14项世界冠军,赢得106块金牌,是中国迄今为止获得冠军最多的运动员。他把自己的名字变成了全球知名的体育用品品牌,完成了从“体操王子”到中国体育用品领军人物的转换。 Li Ning, the gymnastics champion of the Olympic Games and the biggest player in the business with billions of assets, is arguably the most successful example of the transition from athlete to businessman. He once won the championship and won 14 world titles and won 106 gold medals. It is China’s top athlete so far. He turned his name into a world-renowned sporting goods brand, completed the conversion from “gymnastics prince ” to China’s leading sportswear leader.