数字媒体是以信息科学和数字技术为主导,以大众传播理论为依据,以现代艺术为指导,将信息传播技术应用到文化、艺术、商业、教育和管理领域的科学与艺术高度融合的综合交叉学科。包括了图像、文字以及音频、视频等各种形式,以及传播形式和传播内容中采用数字化,即信息的采集、存取、加工和分发的数字化过程。数字媒体已经成为继语言、文字和电子技术之后的最新的信息载体。 Digital media is based on the information science and digital technology as the guide, based on the theory of mass communication, the modern art as a guide, the application of information and communication technology to culture, art, commerce, education and management science and art of a high degree of integration of the cross Subject. Including images, texts, and audio and video, as well as digitalization of the forms of digitization and dissemination of content, namely the acquisition, access, processing and distribution of information. Digital media has become the latest information carrier behind languages, text and electronics.