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提到瑞典或是北欧设计,人们脑海中总会浮现“斯堪的纳维亚”、“干净”、“简约”等关键词。瑞典是世界有名的富裕国家,社会的高福利让人钦羡不已,高收入和高纳税让瑞典民众有一种“共享富裕”的心态,比较其他地区而言,当地居民对财富并没有过于旺盛的热情。社会均富,设计上不像法国豪华奢侈的传统手工艺设计风格,自然反映出为民众做设计。虽然当地的没计师对于“瑞典风格”这种说法表现得比较疑惑,但是放眼全球的设计来看,瑞典设计突出的风格正是民主色彩。设计好像文化一样,是为了服务于全体国民,而不是为了企业的利润,或是为了拉开权贵与群众之间的距离。
Mentioned in Sweden or the Nordic design, people will always emerge “Scandinavian ”, “clean ”, “simple ” and other key words. Sweden is a well-known rich country in the world. The high welfare of the society is extremely enviable. High incomes and high tax rates make the Swedish people have a “shared prosperity.” Compared with other regions, local residents are not overly wealthy Enthusiasm Social wealth, the design is not the same as the French luxury luxury traditional handicrafts design style, naturally reflect the design for the public. Although local accountants are somewhat puzzled by the phrase “Swedish style,” the design style prominently in Sweden is democratically based on global design. Designed as culturally, it is designed to serve the entire nation, not for the profit of the enterprise, or for the distance between the elite and the masses.