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在《十面埋伏》首映的第一天,记者走进了《十面埋伏》的制片商,张伟平的会客厅。话题从“二张”的合作开始。原是做医药生意的张伟平,一次偶然的机会,认识了张艺谋,“我们在《有话好好说》之前,是6年纯粹的知己。”此后,两人开始了长达十年的合作关系。张伟平坦承,从最初的《有话好好说》到获得柏林银熊奖的《我的父亲母亲》,影片的投资收入仅能基本持平,从《英雄》开始,投资才获得了高额的回报。有评论者称,张艺谋——充满争议的导演,与一系列有着丰富话题的演员,足以保证影片自身的质量。那么,影片拍完了,如何推出就成为另一个关注的焦点。“只有做一场家喻户晓的全民运动,才有可能把他们(观众)吸引进电影院”有人说,《英雄》和《十面埋伏》的宣传都是以全民运动的姿态,波涛汹涌地淹没大众。“我最初的打算就是想做到全民运动。”张伟平对记者说。
On the first day of the premiere of “Ambush”, the reporter walked into the producer room of “Ambush” and Zhang Weiping’s parlor. The topic begins with the cooperation of “Two Zhangs”. Zhang Weiping, who used to be a pharmaceutical business, was an accidental opportunity to meet Zhang Yimou. “We were a pure friend for six years until we had a chance to say something.” “Since then, the two have embarked on a decade-long cooperation relationship. Zhang Weiping admits that the investment income of the film can only be kept basically unchanged from the original saying ”There are good things to say“ to ”My Father and Mother“ who won the Berlin Silver Bear Award. Only the return on her investment has come from ”heroes.“ Some commentators said that Zhang Yimou - controversial director, with a series of rich topics of actors, enough to ensure the quality of the film itself. So, the film finished, how to launch it has become another focus of attention. ”Only by doing a well-known nationalist campaign will it be possible to attract them (audiences) into the cinema.“ Some people say that the propaganda of ”heroes“ and ”ambushes of all their faces“ is based on the motion of the all-people movement and the stormy inundation of the public . ”My initial intention is to want to achieve universal movement " Zhang Weiping told reporters.