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线损率是电网经济运行管理水平和供电企业经济效益的综合反映,是供电企业的一项重要经济技术指标,也是衡量企业管理水平的重要标志。为了进一步增强员工的危机意识,激发员工积极性,及时引入了台区管理竞争机制,以“台区竞标”深化“五进台区”营销精细化管理,打破线损传统静态管理模式,创新台区线损竞标动态管理模式,促进降损增效,推动企业管理向精益化方向转变。本文主要对引入台区线损竞标,促进营销管理精细化进行了探讨。
The line loss rate is a comprehensive reflection of the economic operation and management level of power grids and the economic benefits of power supply enterprises. It is an important economic and technical indicator of power supply enterprises and an important symbol of the management level of enterprises. In order to further enhance staff awareness of the crisis, motivate staff enthusiasm, the timely introduction of the management mechanism of competition in Taiwan, “” to bid “to deepen ” Wujintai "marketing refined management, to break the line of traditional loss of static management model , Innovating the dynamic management mode of line loss bidding in Taiwan, promoting the reduction of losses and increasing efficiency, and promoting the transformation of enterprise management to the lean direction. This article mainly introduces the introduction of loss-line bidding in Taiwan area and the promotion of marketing management refinement.