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管理决策质量直接对企业的市场竞争力产生影响。出于增强自身市场竞争力的目的,企业选择通过应用大数据的方式,优化自身的管理决策模式。与传统模式相比,大数据的应用显著提升了企业的管理决策效率。除此之外,大数据的应用还从一定程度上提高了企业的管理决策质量。本文从大数据的特点入手,对大数据对企业管理决策产生影响进行分析和研究。
The quality of management decision-making directly affects the market competitiveness of enterprises. For the purpose of enhancing their market competitiveness, enterprises choose to optimize their own management decision-making mode by applying big data. Compared with the traditional model, the application of big data significantly improves the efficiency of management decision-making. In addition, the application of big data to a certain extent, improve the quality of management decision-making. This article starts with the characteristics of big data and analyzes and studies the impact of big data on business management decision-making.