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在河南商丘,中国古代女扮男装、替父从军的木兰传奇从发生、发展至今,已形成了一种独特的地域文化现象。为把木兰文化品牌做成地方精品而使木兰文化产业发展壮大,我们在对商丘市木兰文化产业现状及其不足的具体分析基础上,制定科学合理的发展规划,有助于营造以木兰品牌为轴心的产业链,使世界通过木兰这张文化名片深入了解商丘,推动商丘市文化产业的健康发展与豫东经济腾飞。
In Shangqiu of Henan Province, the Mulan legends of Chinese ancient women who disguised themselves as men and their fathers joined the army have taken shape and developed so far, and have formed a unique phenomenon of regional culture. Mulan culture to make local brands Mulan culture and cultural development and growth, we Shangqiu Mulan cultural industry status quo and its specific analysis based on the lack of scientific and rational development planning to help create a Mulan brand Axis of the industrial chain, so that the world through Mulan this cultural business card in-depth understanding of Shangqiu, Shangqiu promote the healthy development of cultural industries and economic growth in eastern Henan.