民俗文化作为一个民族、一个地区几千年来悠久历史文化的结晶,有着非常丰富的内容。民俗文化特色是旅游业昌盛的根源,是旅游资源的灵魂,它蕴含的内容传统而神秘,以其不可替代性与独特性向各地旅客们展示了深厚的文化底蕴。近年来,我国旅游业飞速发展,经济发展正在向知识经济、体验经济转变,人们对旅游的要求便越来越高,在这种情况下,民俗文化相关旅游业成为现代旅游业发展的中流支柱。在此社会背景下,探析旅游场景与民俗文化具有极其重要的研究意义。本文主要以丽江市傈傈族民俗文化旅游村为例进行研究分析。 Folk culture as a nation, a region has a long history of thousands of years of crystallization, has a very rich content. The characteristics of folk culture are the source of prosperous tourism, the soul of tourism resources, the contents of which are traditional and mysterious, and show the profound cultural heritage to the tourists with their irreplaceable and unique features. In recent years, the rapid development of China’s tourism industry, economic development is to knowledge-based economy, experiencing economic changes, people’s demand for tourism will be higher and higher, in this case, folklore-related tourism industry has become the midst of the development of modern tourism pillar . In this social context, exploring tourist scenes and folk culture has extremely important research significance. This article mainly takes Liyi Lisu folk culture tourism village as an example to carry on the research analysis.