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走进宏霸数码集团(控股)有限公司(以下简称RCG)北京办事处,首先映入记者眼帘的是其紫色的LOGO,而进入办公区后,紫色则成为绝对的主色调:紫色的墙饰,紫色的家具,紫色的地毯……“紫色融合了温暖的红色与冷静的蓝色,代表着高贵、优雅、魅力和尊严,这与我们生物识别和无线射频识别产品的内涵是一致的。”杨怀欣向记者阐述了紫色调的深远意味。杨怀欣,宏霸数码科技(北京)有限公司高级副总裁,一位在IT行业摸爬滚打了多年的商业人士。2006年,杨怀欣受命只身一人来到北京,代表RCG开拓中国大陆市场,而仅仅一年,RCG就已经给业内人士留下了深刻的印象,并开始扎根于内地市场。作为一个专注于自动识别和安防行业的公司,RCG创造性地提出了“RFID+Biometrics”模式,成为业内的首创。那么“R+B”究竟是一个什么样的模式?这种新的技术应用模式能带来怎样的变革?在RCG北京办事处一间宽敞的办公室里,杨怀欣副总裁为我们揭开了心中的疑惑。
Into the Hongba Digital Group (Holdings) Limited (hereinafter referred to as RCG) Beijing office, the first thing that catches the eyes of reporters is its purple LOGO, and into the office area, the purple is the absolute main colors: Purple wall decoration , Purple furniture, purple carpet ... “Purple blends warm red with cool blue, representing elegance, elegance, charm and dignity, which is consistent with the content of our biometric and radio frequency identification products. ”Yang Huai Xin told reporters the profound meaning of the purple tone. Yang Huai Xin, Senior Vice President of Hongba Digital Technology (Beijing) Co., Ltd., a businessman who fought for many years in the IT industry. In 2006, when Yang Huaixin was ordered to come to Beijing alone and represent RCG in mainland China, RCG left a deep impression on the industry and started to take root in the mainland market in just one year. As a company focused on the automatic identification and security industry, RCG creatively proposed the “RFID + Biometrics” model and became the first in the industry. Then what kind of model is “R + B”? What kind of change can be brought by this new technology application mode? In a spacious office at RCG Beijing office, Vice President Yang Huai-xin opened the door for us Puzzled hearts.