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汇丰与万事达卡衡量中国富裕阶层的标准是家庭年收入2.5万美元以上。预估北京、上海及广州的富裕家庭到2015年会超过390万户。这些新时代的中国富人受西方的生活习惯和方式的影响,愿意花更多的钱用于家居装饰和家电产品,提高生活质量,满足生活和心理的需要,从而在人们视野中引出了一个新的家电领域:顶级家电。
HSBC and MasterCard measure the wealthy class in China is the family annual income of more than 25,000 US dollars. It is estimated that more than 3.9 million wealthy families in Beijing, Shanghai and Guangzhou will reach 2015 by 2015. In these new era, the rich in China are influenced by the habits and ways of the West. They are willing to spend more money on home decoration and home appliances, improve the quality of life and meet the needs of life and psychology, thus leading to a horizons The new field of home appliances: top appliances.