广播电视语境主要就是指它的发送环境,在这样的语境条件制约下来形成与收受环境相适应、相协调的语体形式。广播电视语境事实上是宏观媒介环境下的微观环境,是媒介环境的组成部分。广播电视的语境是由自身的规律所决定的,而这种语境对播音语体的运用是有制约作用的。 Radio and television context mainly refers to its sending environment, under the conditions of such a context to form and receive the environment to adapt to and coordination of the language form. The context of radio and television is in fact the micro-environment under the macro-media environment and an integral part of the media environment. The context of radio and television is determined by its own law, which restricts the use of broadcasting style.