2006年12月,“阳光体育运动”的正式启动,对高校体育教学、课外体育活动的指导和开展提出了更新更高的要求。近年来,人们从传统的生活方式已被现代社会生活方式所取代,我国大学生体育生活方式从单一的运动竞赛的技能型的少数人参加已经开始逐渐向休闲、娱乐及大众化发展。本文通过高校阳光体育运动的开展阐述了如何吸引大学生主动走向运动场,通过积极的参加体育锻炼,不断增强体质,树立“健康第一”的思想。 In December 2006, the official launch of “Sunshine Sports” put forward new and higher requirements for the guidance and development of college physical education and extracurricular sports activities. In recent years, people from the traditional way of life has been replaced by modern social lifestyles, sports life style of our college students from a single athletic competition in the minority participation has gradually begun to leisure, entertainment and popular development. This article illustrates how to attract college students to take the initiative to go to the playground through the development of sunshine sports in colleges and universities. By actively participating in physical exercises, they constantly enhance their physique and establish a “health first” thinking.