系资料室是高校情报系统的重要组成部分,具有专业文献情报的收集、整理、保管、传播、应用的职能,在直接为教学科研服务方面具有重要作用。在新形势下资料管理工作引入公关概念,资料管理人员树立并不断增强公关意识,是提高系资料室工作水平的重要途径。“公共关系”作为一门综合性的应用学科,从本质上说,其含义是组织机构与相关公众之间的双向传播与沟 Department of information room is an important part of college intelligence system, with the professional collection of literature and information, storage, dissemination, application of functions, in direct teaching and research services has an important role. Under the new situation, the information management work introduces the concept of public relations, and the data management staffs establish and continuously enhance the public relations awareness, which is an important way to improve the working level of the data room. “Public relations” as a comprehensive application of disciplines, in essence, its meaning is the two-way communication between organizations and the relevant public and ditch